Post by huangshi715 on Feb 15, 2024 9:10:12 GMT
Does your blog work for your business? Or would you like to generate a few more leads? Let’s be honest. Blogging to generate leads is hard work. Success doesn’t happen overnight and sneaky doubts creep up on us all. Are we on the right track? Are we maximizing opportunities to win business? Here’s a checklist to help you optimize your blog content, drive more traffic to your site and generate more leads. Sound good? Let’s start by reviewing your content strategy. Optimize your content strategy for your audience What would you like to achieve with your blog? Your objective may be to increase traffic, generate leads or to raise your profile as an authority.
But if you use your blog just to spread your sales messages, you may struggle to find Papua New Guinea Email List readers and customers. And your blog may remain a whispering voice, lonely and forgotten. If you only use your blog to spread your sales messages, you may struggle to find readers. CLICK TO TWEET Most people aren’t interested in your sales messages. Most people aren’t even interested in your business. They want to know what’s in it for them. Readers like to share content that’s helpful and practical rather than promotional. As Jonah Berger describes in his book Contagious, practicality can trigger content to go viral.
To gain more business with your blog, you should stop thinking like a salesman and start acting like your reader’s mentor. Be insanely helpful. Start with these nine tips for optimizing your blog for your audience so they’ll come back for more: Know your ideal customer. Create a short profile of a buyer persona or avatar. When you think about blog topics for the next month, visualize your reader and how you can help her achieve her goals. When you visualize one reader, you’ll find it much easier to generate useful blog topics and write engaging content. Answer your readers’ questions because it builds trust and authority.
But if you use your blog just to spread your sales messages, you may struggle to find Papua New Guinea Email List readers and customers. And your blog may remain a whispering voice, lonely and forgotten. If you only use your blog to spread your sales messages, you may struggle to find readers. CLICK TO TWEET Most people aren’t interested in your sales messages. Most people aren’t even interested in your business. They want to know what’s in it for them. Readers like to share content that’s helpful and practical rather than promotional. As Jonah Berger describes in his book Contagious, practicality can trigger content to go viral.
To gain more business with your blog, you should stop thinking like a salesman and start acting like your reader’s mentor. Be insanely helpful. Start with these nine tips for optimizing your blog for your audience so they’ll come back for more: Know your ideal customer. Create a short profile of a buyer persona or avatar. When you think about blog topics for the next month, visualize your reader and how you can help her achieve her goals. When you visualize one reader, you’ll find it much easier to generate useful blog topics and write engaging content. Answer your readers’ questions because it builds trust and authority.
x